FCO
PUBLISHING
- TALES LINE -
The main difference between a novel and a short story is the length: a novel has many more pages. This length corresponds to a greater depth in the analysis of the characters, in the plot, in the interweaving of the characters' events, both on a spatial level (where the characters move) and on a temporal level.
From a stylistic and formal point of view, these are two forms of prose narration. Both tell a story that has the purpose of capturing the reader's imagination (at least when it is written well, following the canons of contemporary narratology).
A short story is a narrative text, usually in prose, shorter than a novel, which presents one or more events with characters and settings. It differs from the novella in its simpler structure and less in-depth character development.
INTRO
This narrative is inspired by a character from the novel “The project Origin”: STEVE MOROON - GENERAL MANAGER at Florence Pharm Group
PREFACE
The danger of power not inspired by healthy values (analysis of the character Steve Moroon in The project Origin)
The numbers of the destructive capacity of men make us reflect on the danger of power not inspired by healthy values, a reality still present today in different forms, more subtle but equally influential on the lives of human beings and on which socialists will continue to be vigilant sentinels.
It is precisely the exercise of power, a necessary tool for the functioning of any society, its forms and the ways in which it is expressed that represent the main danger to the freedoms of human beings.
The story of the opponent Steve Moroon in The project Origin is an example of this, but it will not be the last example of serious deprivation of political freedoms and freedom of opinion. Without going too far, even in our country we have seen how fear for the future, precariousness, the growth of inequalities, exacerbates "defensive selfishness" and brings out the worst instincts that are transferred into political choices.
Steve Moroon
INTRO
This book is dedicated to the countless individuals who poured their hearts and souls into the Go On Association – the dreamers, the doers, the organizers, the participants, and the unwavering supporters. It's a testament to the power of collective action, the magic of shared experiences, and the profound impact of building a true sense of community within a workplace.
Frans Frensis Somari, the visionary who ignited the spark, thank you for your unwavering dedication, your tireless efforts, and your belief in the transformative potential of human connection. Your passion was the seed, and your nurturing hand guided its growth into the thriving organization it has become. This book is a small attempt to capture the essence of your remarkable contribution.
FABIO CONTE
AI Overview Service
MICHAEL FLORENCE
The brand wants to convey the importance of the role of the CEO in a Company.
A successful CEO would be a charismatic person, graduated in a prestigious University, with a great strategic Vision, accompanied by a process that inevitably leads to the top, with the ability to make optimal decisions when under pressure.
OTHER BRANDS
INSPIRED TO "THE PROJECT ORIGIN"
COLEMAN
The brand wants to convey the importance of the role of Lawyer.
The lawyer is a professional expert in law who provides assistance in favor of a party in the trial, acting as a consultant and legal representative, both judicial and extra-judicial, on behalf of his client.
LAMBERT
The brand wants to convey the importance of security vigilance.
A Private security vigilance with its men and its services, can play an important role in guaranteeing urban security, integrating the great work carried out by the forces of public order.
INTRO
This book is dedicated to every business professional who has ever stared at a screen, fingers hovering over the keyboard, wrestling with the agonizing weight of an international contract dispute. To those who have navigated the treacherous waters of cross-cultural communication, understanding the subtle nuances of a foreign business culture, only to be met with frustrating delays, broken promises, and a seemingly insurmountable wall of evasiveness. This dedication is for the entrepreneurs who have poured their hearts and souls into their businesses, only to find themselves entangled in a legal battle far from home, battling not only a recalcitrant client, but also the complexities of international law, the exorbitant costs of litigation, and the gnawing uncertainty of an uncertain future.
GAMETYPE: ALTERNATE RALITY GAME
SERIES: STARFRANK GAMES
EXPANSION: NO
PLOT: ESCAPE GAME
PEGI:11+
PUBBLICATION: 01/11/2024
DEVELOPMENT COMPANY: ENTERTAINMENT GANTT PROGRAM LTD
GAMEPLAY: PC/SMARTPHONE/TABLET
PRODUCER: GENIALLY.COM
GAME DESIGNER: GENIALLY.COM
“Nel temperamento americano c’è una qualità, chiamata resiliency, che abbraccia i concetti di elasticità, di rimbalzo, di risorsa e di buon umore. Una ragazza perde il patrimonio, senza stare a commisurarsi si metterà a lavare i piatti e a fabbricare cappelli. Uno studente non si sentirà svilito lavorando qualche ora in un garage o un un caffè. Ho visto l’America alla fine della presidenza Hoover, in una delle ore più tragiche della sua storia, quando tutte le banche avevano chiuso e battenti e la vita economica era ferma. L’angoscia stringeva i cuori, ma l’allegria e la fiducia splendevano nei volti di tutti. Ad ascoltare le frasi che si scambiavano si sarebbe detto che era tutto un enorme scherzo. E se qualche finanziare si gettava dalla finestra, non posso impedirmi di credere che lo facesse nella ingannevole speranza di rimbalzare” – Paul Claudel.
Il libro vuole descrivere il concetto di resilienza, un concetto che indica la capacità di far fronte in maniera positiva ad eventi ardui, di riorganizzare positivamente la propria vita dinanzi alle difficoltà, di ricostruirsi restando sensibili alle opportunità positive che la vita offre, senza alienare la propria identità. La storia narra di un ragazzo che si ritroverà a gestire una realtà che non poteva aspettarsi o prevedere, grazie alla resilienza che ha dimostrato in diverse situazioni, complesse ed ostiche, di vita.
SYNERGY AS A SOLUTION
A Modular System you won't stop appreciating
GAMETYPE: ALTERNATE RALITY GAME
SERIES: STARFRANK GAMES
EXPANSION: NO
PLOT: ESCAPE GAME
PEGI:11+
PUBBLICATION: 01/11/2024
DEVELOPMENT COMPANY: ENTERTAINMENT GANTT PROGRAM LTD
GAMEPLAY: PC/SMARTPHONE/TABLET
PRODUCER: GENIALLY.COM
GAME DESIGNER: GENIALLY.COM
GAMETYPE: ALTERNATE RALITY GAME
SERIES: STARFRANK GAMES
EXPANSION: NO
PLOT: ESCAPE GAME
PEGI:11+
PUBBLICATION: 01/11/2024
DEVELOPMENT COMPANY: ENTERTAINMENT GANTT PROGRAM LTD
GAMEPLAY: PC/SMARTPHONE/TABLET
PRODUCER: GENIALLY.COM
GAME DESIGNER: GENIALLY.COM
COURTS OF NARRATIVE
IN COLLABORATION WITH:
SPECIAL JUDGES (FROM TPO CHARACTERS) WHO, BASED ON THEIR EXPERIENCE, WILL REPORT ON IMPORTANT TOPICS IN THE FORM OF SENTENCES
FCO BUSINESS GROUP
FCO BUSINESS GROUP
" YOUR STRATEGIC PARTNER "
Your Partner in Brand Idea, Licensing & Business Activities
E: info.fcplace@gmail.com
E: info@fcogroup.it
S: www.fcogroup.it
INFO: This website represents a Virtual Expansion of an Idea written in a book.
Under Management and Coordination of:
FCO BRAND HOLDING - Intellectual Property Holding
FCO Brand Holding is the parent company responsible for the protection, development, and licensing of the FCO Group's intellectual property assets and trademarks. Through its Executive Management division, it manages licensing activities and establishes international trade guidelines for all global subsidiaries.
© 2025 FCO BRAND HOLDING
All Rights Reserved
ENTERTAINMENT
An ancient activity for all cultures
It is an activity or event whose purpose is to capture the interest of a spectator or an audience, or, in a broader sense, any activity that can arouse curiosity or amusement in those who practice it.
- ABOUT -
Entertainment is not just a form of escape; it is a true mirror of our shared humanity, and blending it with humor changes the rules of the game entirely.
The Key to Humor: Not Taking Yourself Too Seriously
In the world of entertainment, the ultimate key to connecting with an audience is simple: self-deprecation. Being able to laugh at yourself isn't a sign of weakness—it is the highest form of connection.
- Checking your ego at the door: A truly great entertainer doesn't need to look flawless. Perfection is boring; vulnerability is magnetic.
- Highlighting your flaws: Pointing out your failures, blunders, and daily disasters is the best way to appear authentic, humble, and approachable to everyone watching. When you strip away the ego, the room fills with empathy and genuine laughter.
The Power of the Awkward Encounter
If there is an infinite gold mine in humor-driven entertainment, it is awkwardness.
Awkward moments, social situations where you just want the ground to swallow you whole, and indefensible gaffe-prone slip-ups are prime material for comedy.
Whether it's waving back at someone who was waving at the person behind you, saying the wrong thing at the absolute worst time, or getting trapped in a deafening silence, these situations create an immediate mirror effect. Everyone in the room has survived that exact same circle of social hell at least once in their life.
Using entertainment to share these moments means transforming your own vulnerabilities into an irresistible show, proving that deep down, we are all a little clumsy—and that is completely okay.
SPACEGAME
Customizable & Engaging Games
ABOUT GAMIFICATION
Gamification is the application of elements and mechanisms derived from popular games (rankings, awarding points, progress bars, difficulty levels) to areas not directly related to them, in order to change people's behavior and engagement. Gamification relies on the positive stimuli derived from cooperation, competition, challenges, users' love of games, and the desire to improve performance. Thanks to them, people do things they were unwilling to do before or did differently.
Gamification is increasingly used both in companies, as a way to engage employees in the tasks they perform, and in the business world, as a method to increase brand awareness and loyalty among customers. Gamification can also be used to improve the effectiveness of human resource management processes in the marketing sector. It differs from a normal game in that, in this case, entertainment is not a goal in itself (as in gaming), but a means to achieve specific business or social goals (increased sales, product interest, improved consumer health, etc.).
STRENGTHS
WEAK POINTS
- Employee or customer engagement.
- Increased motivation and better results in the workplace.
- Improved marketing effectiveness, thus increasing brand awareness and customer loyalty.
- Also effective in training and education, recruitment, sales, administration, and management.
- Combining elements of entertainment and learning ensures that information is absorbed more readily and easily.
- Encourages users to take action.
- It must be well-researched and prepared, otherwise it can cause serious damage to the brand's image.
- A gaming element could overwhelm the educational element, risking the benefits expected with the introduction of gamification.
- It requires enormous resources, both for the development of the concept and for its implementation.
- Monitoring is necessary.
GOOD PRACTICES
- Adequate level of entertainment (not too easy and not too difficult), storytelling that shouldn't be daunting due to complexity or simplicity.
- Combining gamification with a real, real prize in the form of a discount or reward.
- Well-planned and prepared gamification that won't negatively impact brand image.
- Linking gamification to social media and mobile apps.
- Providing the ability to connect with other players (through forums).
- Providing the ability to show off your results to friends.
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THE EXPERT OPINION
Before embarking on a gamification project, carefully consider the desired objective. Actions must always be tailored to the company's needs and circumstances: it's pointless to implement a solution that has been successful in a different sector or organization without adapting it to your specific situation. Gamification platforms are often used for employee professional training as an extraordinary learning method. Gamification can also be used to increase employee motivation, customer engagement, collaboration and exchange of ideas among staff members, as well as for recruitment and selection activities. It's important to influence the behavior of the target user group, regardless of the application area. A skillful integration of gamification into employees' daily activities and responsibilities will increase the likelihood of achieving the desired behavior. Another interesting aspect is using the tool to communicate corporate policy objectives through information. The usefulness of the solution and its ease of implementation are highly emphasized. The game should not overdo it with too many activities and procedures, with colorful icons popping up from every corner, as even small flaws undermine the credibility of the solution and diminish it.
PROTOTYPE GAMES
powered by AI GAME NETWORK
A game prototype is an early, simplified but functional version created to test mechanics, concept, and balance before full development. This allows you to identify critical design issues, gather player feedback, and rapidly iterate on ideas, transforming an abstract idea into a playable and evaluable experience, whether for tabletop or digital games, with the goal of clearly defining the game's rules, interactions, and objectives.
UNITY GAMES
powered by “Struckd App”
The games are available and playable by downloading
“Struckd" App
FPS VIDEOGAME
A first-person shooter (FPS) video game is a shooter video game in which the player's perspective is that of the protagonist, seeing the world through the eyes of their character, who also has a weapon in their view. The objective is usually to defeat enemies using firearms, collecting items such as health kits and armor, and overcoming environmental challenges.
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GENIALLY GAMES
powered by “Make Game AI Great”
ESCAPE /QUIZ GAME
An escape game is a logic and intuitive game in which a group of participants is locked in a themed room or environment and must solve puzzles, riddles, and brainteasers, searching for clues and working together, to escape within a set time limit, usually 60 minutes. The goal is to stimulate teamwork, logic, and intuition to discover the way out or complete a mission.
GAMETYPE: VERYNICE REALITY GAME
SERIES: STARFRANK GAMES
EXPANSION: NO
TYPE: ESCAPE GAME
PEGI:11+
PUBBLICATION: 01/11/2024
DEVELOPMENT COMPANY: ENTERTAINMENT GANTT PROGRAM LTD
GAMEPLAY: PC/SMARTPHONE/TABLET
PRODUCER: GENIALLY.COM
GAME DESIGNER: GENIALLY.COM
IN COLLABORATION WITH:
GAMETYPE: VERYNICE REALITY GAME
SERIES: STARFRANK GAMES
EXPANSION: NO
TYPE: QUIZ GAME
PEGI:11+
PUBBLICATION: 01/11/2024
DEVELOPMENT COMPANY: ENTERTAINMENT GANTT PROGRAM LTD
GAMEPLAY: PC/SMARTPHONE/TABLET
PRODUCER: GENIALLY.COM
GAME DESIGNER: GENIALLY.COM
IN COLLABORATION WITH:
GAMETYPE: VERYNICE REALITY GAME
SERIES: STARFRANK GAMES
EXPANSION: NO
TYPE: ESCAPE GAME
PEGI:11+
PUBBLICATION: 01/11/2024
DEVELOPMENT COMPANY: ENTERTAINMENT GANTT PROGRAM LTD
GAMEPLAY: PC/SMARTPHONE/TABLET
PRODUCER: GENIALLY.COM
GAME DESIGNER: GENIALLY.COM
inspired to “Argo Operation”
IN COLLABORATION WITH:
GAMETYPE: VERYNICE REALITY GAME
SERIES: STARFRANK GAMES
EXPANSION: NO
TYPE: DUNGEON CRAWLER GAME
PEGI:11+
PUBBLICATION: 01/11/2024
DEVELOPMENT COMPANY: ENTERTAINMENT GANTT PROGRAM LTD
GAMEPLAY: PC/SMARTPHONE/TABLET
PRODUCER: GENIALLY.COM
GAME DESIGNER: GENIALLY.COM
IN COLLABORATION WITH:
GAMETYPE: VERYNICE REALITY GAME
SERIES: STARFRANK GAMES
EXPANSION: NO
TYPE: CORPORATE GAME
PEGI:11+
PUBBLICATION: 01/11/2024
DEVELOPMENT COMPANY: ENTERTAINMENT GANTT PROGRAM LTD
GAMEPLAY: PC/SMARTPHONE/TABLET
PRODUCER: GENIALLY.COM
GAME DESIGNER: GENIALLY.COM
IN COLLABORATION WITH:
GAMETYPE: VERYNICE REALITY GAME
SERIES: STARFRANK GAMES
EXPANSION: NO
TYPE: FILM GAME
PEGI:11+
PUBBLICATION: 01/11/2024
DEVELOPMENT COMPANY: ENTERTAINMENT GANTT PROGRAM LTD
GAMEPLAY: PC/SMARTPHONE/TABLET
PRODUCER: GENIALLY.COM
GAME DESIGNER: GENIALLY.COM
IN COLLABORATION WITH:
GAMETYPE: VERYNICE REALITY GAME
SERIES: STARFRANK GAMES
EXPANSION: NO
TYPE: ESCAPE GAME
PEGI:11+
PUBBLICATION: 01/11/2024
DEVELOPMENT COMPANY: ENTERTAINMENT GANTT PROGRAM LTD
GAMEPLAY: PC/SMARTPHONE/TABLET
PRODUCER: GENIALLY.COM
GAME DESIGNER: GENIALLY.COM
IN COLLABORATION WITH:
GAMETYPE: VERYNICE REALITY GAME
SERIES: STARFRANK GAMES
EXPANSION: NO
TYPE: CORPORATE GAME
PEGI:11+
PUBBLICATION: 01/11/2024
DEVELOPMENT COMPANY: ENTERTAINMENT GANTT PROGRAM LTD
GAMEPLAY: PC/SMARTPHONE/TABLET
PRODUCER: GENIALLY.COM
GAME DESIGNER: GENIALLY.COM
IN COLLABORATION WITH:
PARTNER
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METAVERSE GAMES
powered by “Invest Coast Custom Game”
A video game that is also part of a metaverse is a persistent, interconnected, three-dimensional virtual space where users can interact with each other through avatars to play, but also to engage in other social, commercial, and work-related activities, such as participating in events, creating content, or exchanging virtual goods.
